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Wholesale Nike Air Force One Shoes
In 1983 the Nike shoe company released a plain white sneaker they trademarked the Nike Air Force One. These were a quality sneaker intended for sportswear sales,[link widoczny dla zalogowanych], being introduced into a market where such footwear was gaining popularity and traction. Initially the Air Force One shoe line was a plain white shoe available in either a low cut or a high top. In 1986 Michael Jordan was contracted for marketing and took to the courts wearing red and black Nike Air Force Ones,[link widoczny dla zalogowanych], which have become a trademark shoe for him since that time. Almost over night the popularity of the shoe boomed.
Upon their sales to the public prices for the Air Force One shoes ranged from $70 to $80 retail for the standard white or black Nike Air Force One and up to $300 for customized colors and logos. Almost instantly this also created a market for wholesale Nike Air Force Ones,[link widoczny dla zalogowanych], but that market was harder to maintain in competition with the larger stores carrying the retail marketing power and recognition.
Corresponding with the release and early popularity of the Nike Air Force One line was the revolution of the Hip Hop movement and the growing trend of Hip Hop clothing. Hip-hop fashion began to gain momentum in the late seventies and continued to survive as a unique culture and fashion through out the early eighties. Marked by clothing with an African American influence,[link widoczny dla zalogowanych], early Hip Hop fashion included the wearing of large glasses, gold necklaces and rings,[link widoczny dla zalogowanych], oversized loose fitting clothing in pallets of black, red and green and an emphasis on brand name footwear, Nike,[link widoczny dla zalogowanych], Addidas that was comfortable and reflective of personal style,[link widoczny dla zalogowanych], often with oversized laces.
Within the Hip Hop fashion culture Nike Air Force One shoes became very popular almost immediately. Bright colored with over sized laces,[link widoczny dla zalogowanych], which were often left untied,[link widoczny dla zalogowanych], or as white sneakers peaking out from under overlong pants Nike Air Force Ones maintained their hold on the Hip Hop market through the late eighties, nineties and continue to hold a strong place beyond the year 2000. They have become a much more casual wear shoe,[link widoczny dla zalogowanych], seen just about everywhere,[link widoczny dla zalogowanych], not only the basketball court.
Currently many top of the market shoe stores sell the Nike Air Force Ones at retail, leaving wholesale Nike Air Force Ones for outlet stores,[link widoczny dla zalogowanych], prices ranging from $70 to over $300,[link widoczny dla zalogowanych], averaging out around $100. They offer discounted prices on these shoes, through wholesale options and bulk orders. The access to a much broader base of merchandise,[link widoczny dla zalogowanych], in this case additional colors and styles of shoes that might not be available in stores and at wholesale pricing, can be kept reasonable,[link widoczny dla zalogowanych], even after shipping and handling.
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