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Women own or co,[link widoczny dla zalogowanych]
Washington: Women entrepreneurs now own or co-own 40 percent of all businesses in the US and have created almost twice as many businesses as men between 2002 and 2007, say experts.
Currently,[link widoczny dla zalogowanych], some 10.1 million firms are owned or co-owned by women,[link widoczny dla zalogowanych], 40 percent of all businesses in the US,[link widoczny dla zalogowanych], says the Centre for Women's Business Research, a research group in McLean, Virginia.
If opening a business demands courage, opening one in the aftermath of the worst economic downturn demands a special steeliness,[link widoczny dla zalogowanych], especially for female entrepreneurs.
Because women-owned businesses are concentrated in retail and service industries - think Estee Lauder,[link widoczny dla zalogowanych], Coco Chanel, Mrs. Of course, the sour economy hasn't helped the bottom line. "It's harder to make a sale because it's frivolous," she says. "You can live without a tennis shirt. Maybe not as happily, but you can live."
Take Mary Frankie Forte, owner of the It's a Grind coffee shop in downtown Oakland,[link widoczny dla zalogowanych], California. "Customers are definitely cutting back," she says. Some have downgraded from lattes to drip coffee,[link widoczny dla zalogowanych], which costs half as much; others may get a muffin only twice a week instead of daily. "I'm just trying to make do with what I have. Loans to pay back,[link widoczny dla zalogowanych], I don't need."
This tendency of women entrepreneurs to take out fewer loans and grow more slowly is well known. "Women tend to be . more conservative and careful in their financial-management practices,[link widoczny dla zalogowanych]," says Susan Coleman, professor of economics at Hartford University in Connecticut.
That may be the right strategy for this era, says Cornwall. "Those businesses that right now are taking on less debt are going to be those that are much stronger coming out of the recession."
The number of women transitioning from the labour force to self-employment hit a two-decade low in 2007, just as the recession was about to hit, according to the Kauffman Foundation,[link widoczny dla zalogowanych], a group based in Kansas City and devoted to entrepreneurship. By 2009,[link widoczny dla zalogowanych], the rate was back to normal.
In addition,[link widoczny dla zalogowanych], more women than men left the already small ranks of those taking out subsidized loans from the Small Business Administration (SBA) between 2007 and 2009. This year the number of SBA loans jumped for men, but kept falling for women.
"We haven't taken one dime in loans,[link widoczny dla zalogowanych]," says Heather Anderson, co-owner of Bulldogg's Jersey Shop in Oceanside, California,[link widoczny dla zalogowanych], which sells NFL, NBA, and other jerseys. "The idea from the beginning was to choose something that would still have a market in a down economy. The last thing people will give up is their team.".
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